Custom builders win on craft. They lose on everything around it.
The work around the build is broken.
The work that actually matters
Custom homebuilders are craftspeople. The home is the work. Everything else is the tax: the texts, the email threads, the daily logs, the bid sheets.
The tax compounds
Every weekend lead that went to whoever answered first. Every daily log that never got written. Every invoice nobody checked against the bid. It is not one missed opportunity. It is a steady leak across the whole business.
AI that earns its keep
Most AI tools save a few minutes here and there. Gromit takes two jobs off your plate entirely: answering the people who might hire you, and keeping the record of the builds you already have, over text, email and web chat, day or night.
Built for the way you actually work
No app for your team. No software to learn. Texts in, texts out. The product is the conversation. We built Gromit for builders who would rather be on the jobsite than in front of a screen.
Built by people who've been on both sides.
Sam Norton
Founder
Sam spent years in the custom homebuilding industry running marketing teams and partnering with custom homebuilders before starting Gromit. He kept seeing the same thing: builders who were exceptional at their craft losing work in the gaps between conversations. The Saturday text that never got a reply. The daily log nobody wrote. The bid that sat for a week because nobody knew whose turn it was.
Gromit is the employee he wished those builders had: one that answers every lead, keeps the record of every build, and sounds like a member of their team doing it. He builds it from Utah Valley, tests it with real builders during the Parade of Homes, and shapes it around every conversation he has with the people who do this work.
Give custom homebuilders back the hours they lose to the parts of the job they didn't sign up for, so they can spend more time doing the work that actually matters.